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Salesforce Consumer Goods Cloud: Trade Promotion Management Accredited Professional Sample Questions:
1. Cloud Kicks recently implemented a Consumer Goods Cloud TPM solution and key account managers (KAMs) are now using the TPM system. During the strategic planning, once the revenue targets are finalized, funds are allocated for an account. A KAM takes the first look at the account plan. After analyzing the account's products and related key performance indicators (KPIs) at the account, product group, and product levels, the KAM identified the gap between the baseline volumes and the target sales volume.
How should a consultant recommend filling the identified gap without creating incremental volume?
A) Plan the sellable promotions in the TPM system and view the increased volume resulting from the promotions. Analyze how effective promotions are and whether they are likely to hit the target volume.
B) Edit and change the adjustment KPIs in the account plan and look at these changes in the account plan view in order to analyze promotion effectiveness for target volume.
C) Anticipate changes to some adjustment KPIs. Adjust the KPIs in a Customer Business Plan and look at these changes in the account plan view to analyze promotion effectiveness for target volume.
2. A large scale consumer packaged goods (CPG) company would like to roll out a CRM transformation, including Consumer Goods Cloud TPM. The company is still deciding how to manage the release and rollout of the solution.
Which considerations should the company factor in?
A) User personas, business units, business milestones, change management
B) User personas, business units, survey results, change management
C) User personas, business milestones, service level agreements, change management
3. Cloud Kicks is using assortments to drive the customer product list. Key account managers (KAMs) perform updates multiple times during the day to the product list and want to be able to promote these products on the same day in a new promotion.
What should the KAMs ensure is done to be able to promote products that have been added to the assortment?
A) Sync the changes in the assortment with the processing service.
B) Refresh the assortment screen.
C) Re-approve the changes in the assortment.
4. A beverage company wants to capture marketing activity on the day of the Super Bowl, across the country with all retailer stores and chain of outlets.
How should a consultant recommend using the promotions module?
A) Use an existing promotion template created for uplift promotion.
B) Create a mega event specific to an occasion.
C) Use the promotion customer sets to reach all of the outlets.
5. Northern Trail Outfitters needs to complete analysis on promotion metrics to ensure the success of the promotions currently being run.
What should a consultant do to get an accurate, immediate view of promotions?
A) Create real-time reporting (RTR) and add dimensions.
B) Utilize a third-party AppExchange tool to run analysis.
C) Export promotion data directly from the Promotion object.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: A | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: A |

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